ICON Week 2024 Posted or Updated on 21 May 2025

Taking place from September 23 to 27, ICON Week 2024 is dedicated to raising awareness about infant crying and how to manage it, supporting parents and carers, and preventing serious injuries, illnesses, and even fatalities caused by Abusive Head Trauma, often resulting from shaking a baby.

ICON is a program embraced by health and social care organizations across the UK, providing essential information about infant crying, including coping strategies, parental support, and stress reduction.

This year’s ICON Week focuses on sharing ideas and best practices. Friends and relatives play a crucial role in supporting parents and carers during the challenging times when a baby is crying. Explore their new Friends and Family leaflet and other resources on their website.

Resources - ICON Cope.